Wireframes and spec docs don’t tell a story. Static wireframes or spec docs don’t do a good job of capturing a customer story, whether that’s illustrating a pain point to Product or showing a customer what the company has in the pipeline. …

Jared Spool wrote about usability test best practices in 2005. How have we changed now that it’s 2014? — Juehua Yin Usability testing is a technique used to evaluate a product or service by testing it with users. Users complete (or try to complete) tasks while observers take notes, listen, and learn. After taking nearly 150 usability tests (I took them all on Usability Hub), I’ve come upon some…

We Changed Our Pricing Five Times in Two Years — Bill McIntyre When you take into account the cost of operating a business, paying your employees, providing benefits, taxes, office cost, equipment, etc., how you price your product or service can really make or break your business. That’s why pricing is one of those most-discussed topics in business writing: How…

Let’s make the most time-consuming part of UX Research easier. — Charlyn Wee

Wouldn’t it be so easy if users just told you what they wanted? Nope. —